Live at the Glamping Show USA, glamping industry experts held an open discussion on pressing issues in the industry and discussed what has happened at the Glamping Show USA.
MC Fireside Chats is joined by Sacha Macey of Yurts for Life, Connor Schwab of Sage Outdoor Advisory, Zachary Stoltenberg of Clockwork, and Nick Purslow of Glampitect.
The discussion started with welcoming the Glamping Show USA’s success with record-breaking numbers of participants and exhibitors.
Connor Schwab introduced Sage Outdoor Advisory, a consultancy company that helps to launch glamping businesses and outdoor resorts.
As per Schwab, data shows that among the 700 units they tracked, they saw that units with private bathroom investments pay off, and data across 750 units revealed that when customers plan glamping trips, they find value in food and beverage offerings.
Schwab said Sage Outdoor elevates the industry by tracking data and making it publicly available to give confidence to glamping industry investors.
Purslow of Glampitect, a glamping design specialist, highlighted the importance of working together and collaborating as a vital part of the industry. He also said that speaking with the right people makes a big difference.
“Make sure you stop and pause and speak to the right people,” Purslow added.
Meanwhile, Macey of Yurts for Life, a UK manufacturer of luxury yurts, emphasized the vitality of understanding guests’ needs to provide a better glamping experience. Macey posed the question, are they a family? Are they a couple? Noting that different guests have different needs that must be addressed and recognized to provide a full glamping experience.
Stoltenberg of Clockwork, an architecture and branding company, said that hospitality is driven by guest experience. He said it is essential for industry players to ask themselves what guest experience they want to deliver.
Schwab left a meaningful message saying hosting is storytelling, “what kind of story do you want to tell?” Schwab ended.