MC Fireside Chats - Episode 62

This week on MC Fireside Chats, presented by Modern Campground, we’re chatting with the co-founder and chief marketing officer of Outdoorsy, Jennifer Young!

We’ll be discussing peer-to-peer rentals and how they broaden access to the RV/camping lifestyle to more people. Plus, we’ll talk about how Outdoorsy and campgrounds can work together to benefit everyone involved.

Transcript

[00:00:00]

[00:00:51] Good morning, everybody. Welcome to another episode of MC Fireside Chats. My name is Brian Searl with Insider Perks and Modern Campground here as always with Cara Csizmadia [00:01:00] from the Canadian Camping & RV Council and Mr. Darryle Busa my editor in chief at Modern Campground. We’re really excited to bring you another episode today.

[00:01:09] Seizing background behind me that I didn’t try really hard for this week. I apologize. You were literally going to leave and go on vacation right after this to Jasper national park. Excited about that. But we’re really excited today to be talking about the outdoors. We’ve got Jennifer Young, who is the co-founder and chief marketing officer and probably 27 other things that aren’t under bio or outdoorsy.

[00:01:31] And we’re going to just do a deep dive into here and talk about how this ties into the campground and RV park industry. Some of her vision, where door’s he came from all that kind of stuff. And so Cara, where do we want to start? I think we should have Ms. Young introduce herself, right? Is it miss or Mrs.

[00:01:46] Yeah. Yeah. I would feel like they, an intro from general would be amazing. I am, first of all, thanks guys for having me there really appreciate it. Cara, happy to see you again, virtually is the way it goes up late. My name is Jennifer Young and USA, [00:02:00] and one of the co-founders of outdoorsy and I am officially a Mrs.

[00:02:03] I am married to Jeff cadens and thank you for having us. We started outdoorsy back in 2014 because we really wanted to live a life that was not trapped underneath fluorescent lights in office buildings and city centers. We both connected to and knew about the healing powers and benefits of time spent outdoors like a simple little day trip to do a little week.

[00:02:27] All the way to a full like a week long, two-week long road trip across the country. It didn’t matter how long or short that the duration was. We always came back feeling more connected to ourselves, more connected to one another, or clarity of thought was improved and we felt healthier and stronger. So that was our goal and our mission.

[00:02:48] And when we started figuring out how do we wrap a business around that? We moved into launching outdoors because it was the best way to get more people also able to [00:03:00] access the outdoors and how we do that is basically bringing the 18 million recreational vehicles, camper vans, SUV, trucks, with rooftop tents, all online.

[00:03:11] So now thrivers.com. You can rent any of these we’re in 4,800 cities. And it’s as easy. It’s as easy as a cash or an ATM machine, just go online search and find the vehicle in your name. And, hit off for the day, whether it’s like lunch outside in a park or a road trip.

[00:03:28] Cool. Wow. Oh yeah. I love it. So I’m interested in kind of the fundamental process, maybe from a consumer side about how that works. So I can log onto your website and pick dates and my location, and then select from available units. Is that correct? You can share your screen to clear if you want. Yeah, it’s it really is that easy now for us consumers, we have to make consumers.

[00:03:58] We have people that own [00:04:00] RVs and find themselves only using the maybe two weekends of the year after the third year, they’ve had this RV in their driveway and outdoorsy is a great way for them to list their RV. Just as simple as going up, dorothy.com, clicking on restr RV, four steps. We take you through the process, which essentially is right at your discretion.

[00:04:20] Upload photos qualified for insurance. It’s one of our key differentiators at the company level is we also have the full suite of insurance products for RV owners. And then you publish your listing and you’ll start getting bookings within a week. You might make, $2,000 or $3,000, your first couple of weeks listed on the renter side, which is our other consumer.

[00:04:42] Yeah. It’s as easy as that care, you basically just go shopping online, and not only do we help you find vehicles that are in your price point or have the right number of beds or seat belts for your kids or pet. But you can also find owners that will throw [00:05:00] in a ton of add-ons for you. So if you want to do fishing or paddleboarding or a hiking trip, or just like a food trip, you can find owners that will throw in all that stuff and included it as part of the rental.

[00:05:11] So you don’t have to worry about how do I pack for this trip? What do I bring, do I really want to buy this equipment here? And then I have to store it in the locker. It’s like a road trip in one or a road trip in a box. Yeah. Wow. I love it. I haven’t, I can’t get my screen share to work here, Brian, so I apologize for that.

[00:05:33] But I am scrolling through here, so they are, are the majority of your rentals drivable or they are or are we, is there the ability to rent a fifth wheel and have it dropped off and Yeah. Some of the most surprising things about our business are definitely the ease and the volume of having RVs delivered and where you can [00:06:00] get them delivered.

[00:06:00] But 60% of all of the owners on the platform offered, deliver deliverability as an option. So basically they’ll take the RV, whether it’s a fifth wheel or a teardrop, or even sometimes people who want like a drivable class B’s delivered as well, because they might want you to drop it off at a local park, near a lake because a great spot, how to get in, how to set it up and they’re trying to maximize their vacation time.

[00:06:26] And so they start off their trip by having it delivered, but then they might want to carry on from that state park or that location and go road trip for a couple of days. So they want a drivable delivered. So all types of different vehicles are delivered 60% of all of our owners offer delivery.

[00:06:44] And it’s a huge benefit, carrying on from that. This is, I don’t know if anybody, I dunno, care if you love this sort of idea, but I do, I’m really big into convenience because we don’t have a lot of time and I really like to maximize my vacation. And so I’m [00:07:00] into get it delivered and then also throw in all the convenience fees that we also offer.

[00:07:05] So if you don’t want to have to deal with any of the setups, the teardown, or even any of the dumping of the tanks or the cleaning of the RV. No worries. You literally can have, you can just throw those in now. Owners will charge you a little bit to do that because it works for them. But great. That means you’re literally, it’s like getting a hotel, a five-star hotel outdoors.

[00:07:25] You just like rock up to your hotel room, which is the vehicle stay there for the weekend or the week. And then the owners come and take care of everything. Cleaning, dumping, relocation. It’s really such awesome. Form of travel these days, particularly because it’s outdoors. So if you’re ever looking for safe travel, social distancing, and being six feet away is almost built into the experience, you’re likely to be six feet away from a tree versus six feet away rather than being right. Yeah. No I [00:08:00] love the ease and convenience, the accessibility stuff. I know, as a former campground owner, there are lots of folks who have, tons of desire to get out and experience it.

[00:08:09] And maybe not the well number one access to the equipment, but then also, the know-how to be able to deal with all the things that come along with with our being. This really provides an incredible level of accessibility, which, then just translates to more demographics and more portions of the market, getting out into campgrounds and experiencing the lifestyle.

[00:08:31] No certainly has an obvious and palpable kind of ripple effect across the board for operators all over the place. I’m yeah, please. Sorry. I was getting, I was just going to carry on from something you said something really interesting, right? When you’re talking about the know-how like what’s required.

[00:08:51] That is the number actually, there’s two big obstacles that we hear all the time from people. One is, do I need a special [00:09:00] driver’s license to drive these things? And the second is, oh, I don’t know enough about RPA. Like even when we talk at the industry level, we talk a lot about the lifestyle, right?

[00:09:09] This just gives this implication that you have to know and understand how that RV and what we like to do is like bust through those myths. You don’t need to know anything. The biggest obstacle you’ve got honestly is just. Just saying we’re doing it and we’ll figure it out as we’re going along. The driving or sorry, the delivery service.

[00:09:30] One of the easiest ways that we recommend for people that have no know-how is right. 90% of the customers that came to dorothy.com this summer through COVID were first-time users who had never tried our beanie. And we said, look, it’s really simple and straightforward. We’ll give you all of the tips to do.

[00:09:47] One of them is to get it delivered to your year’s local park, and then maybe take it out and, take your last day driving around to familiarize yourself if you want, but just start small. But the biggest takeaway for me is that the [00:10:00] biggest message that I like to get out there is you don’t need a special driver’s license.

[00:10:04] You don’t need the know-how you don’t have to be part of the lifestyle. You will just feel like the benefits oozing through your soul and your soul, your relationships with people that you’re with. If you just get out there and get into a park and wake up in the morning, with a cup of coffee and like appreciating the surroundings of nature.

[00:10:24] Yeah. I really think there’s this. Magical stuff that happens when you go camping that until you don’t know about it. So it’s, she makes it sound really good. It’s almost like she does marketing for a living almost. Yeah. I, I completely agree with you, as I said as somebody who ran a campground prior it’s there’s, there was always this, I was doing that kind of pre-peer to peer market days, but always this kind of desire or need, to expand your potential customer base.

[00:10:59] And [00:11:00] so this is such a fabulous way to do it. I love the ingenuity behind it. I think from an operator standpoint and obviously a consumer standpoint, it really addresses that a big need in the market and, there’s an obvious appetite for it based on how incredibly successful you guys have been.

[00:11:14] I guess I do want to touch on some concerns that operators sometimes come to me with specific to it around things like insurance and liability and how these kinds of third party rental agreements work, are they expecting payment from the renter or the RV owner? How does that fundamental kind of safety or liability things factor in here?

[00:11:41] Yeah. Good question. Look, one of the things that we, that Jeff and I realized very early on, so when I say very early on, like literally in 2014, when we had this idea where let’s spend the second half of our career working in the outdoors, let’s live our best life, and so [00:12:00] we got to the business of living in the outdoors.

[00:12:02] We actually, sold our house. We moved out of the houses into a 27 foot Eddie Bauer Airstream. We bought a Denali chalk, and we’re like, let’s go find out what products are needed, what products, and what services are needed. And is there even a market here? Would people rent out their vehicles? What other people is there enough demand for it?

[00:12:21] And when we spent that first year on the road and we canvassed RV, private parks, state parks, national parks, we’ve met with owners. We talked to anybody, international travelers, Americans, like anybody that would talk to us, and the first thing and the most consistent problem or obstacle that came up was insurance and liability.

[00:12:40] And at first it started off around that rental oh how does this work? This is a home and a car. And one it’s like we’re $60,000 or a hundred thousand dollars. I’m just going to let somebody drive off with it. What happens for the insurance around the collision or the interior damage?

[00:12:55] The unit itself? What about liability for me as the owner and me as the [00:13:00] renter, like there were so many layers to how. We would tackle insurance that we decided very early on in back in 2014, that core to the business strategy would be building insurance products. So we weren’t going to be at the mercy of a variety of different insurance companies and what products they felt were available to renters or owners or park owners.

[00:13:24] But instead we wanted to build our own set of products that we could customize. So for example, a lot of owners that rent out on outdoorsy.com or professional rental companies, and have challenges in insurance by when their vehicles are not being rented. Which is our first generation of insurance products was episodic.

[00:13:45] We cover the vehicle, the owner, and the renter for the period of a rental, right? The episodic. But for these owners that had multiple vehicles and were sitting on lots, they didn’t have coverage for liability for off-time virtual use. So we built [00:14:00] exclusions that are we tackled the exclusions in the policy so that we could offer that coverage for the business owners.

[00:14:07] And we’ve continued on that path for building a greater suite of insurance products that are now looking at some of these new use cases around like campground owners. But right now, the coverage that we provide Cara covers the liability and the collision on both the owner and the renter side, whether it’s in the campground or it’s during the use on the road.

[00:14:33] Awesome. I, again, the ingenuity stuff, no, just finding and creating solutions for her. Is incredibly valuable. And I think a fundamental reason why outdoors is so successful. It’s been, I think from, I do think that the perception shifting, but I do think it’s been interesting for operators to start walking this road and feel he’ll confidence with [00:15:00] it, but there’s definitely so many obvious benefits.

[00:15:03] I’m interested. I think you mentioned some corporate partnerships and things like that. How do those specifically work if you’re allowed to share that proprietary? Yeah, absolutely. Koa has been a partner about Dorsey since the early days, a little bit later than the first year of business.

[00:15:23] But, it was one of those marquee brands that we identified going back to justify spending all that time on the road. We’re like, good. There is so much coverage from a Koa campground perspective that you can always feel safe, like wherever you are, whatever state you’re traveling in, whether you’re in, more of an urban center or fruitful rural, like you’re likely to find one of those awesome yellow and red signs along the highways and roads.

[00:15:47] I remember growing up in Canada, we had what’s it, the neighborhood friendly signs, you might remember this car, the little sign that was in the neighborhood watch program that was in all of the households. And for me, [00:16:00] Koa at a campground level is like that when you’re a block, just like that. Yeah. Black parents. Thank you. That’s what the program was. We partnered up with Koa and we work with them pretty consistently in terms of how do we not just co-market and share information and benefits around discounted campground rates or like when to book early in soon because bookings are filling up for high seasons, but we also work with each other on sharing insights on how can we do check-in and check out more appropriately or more effectively?

[00:16:38] I’d say that’s probably one of the biggest areas that we want to tackle looking at next year is how do we integrate more systems from our outdoorsy community, either our RV owners or the renter itself as they’re coming in and out of the campgrounds, checking in and checking out so that both parties are really clear.

[00:16:58] Okay. Who the [00:17:00] owner is of the vehicle. Going back to the points we were making around, a lot of our customers are first-time rental customers are first-time users of the product. It just can, it will offer another added level of service that both brands can provide, which helps both the campground and us as the marketplace deliver a better, more confident solution that will make that customer want to return.

[00:17:25] And ideally work our way towards being seen as easy as a check-in or check-out or travel option as checking into a hotel or even a VRBO or an Airbnb. That’s that is the long-term vision and goal for us because we do see our product being a very strong competitor to hotel and vacation rental properties, but where we are not matched or measured in, in their customer experience is in, in these areas of familiarity.

[00:17:56] Nobody knows how to check in and out of an RV or check-in and out of a [00:18:00] campground. But everybody knows how to check-in and out of your apartment. Cause we all have had an apartment, either a Homeward apartment growing up, oh, there’s a door, there’s a law we’ve bought and sold houses. There’s maybe a key box law.

[00:18:12] I know how to work the kitchen. And if something goes wrong, there’s a fuse box station, probably near the laundry room. Like these are all things that we have no growing up or Airbnb has established for 15 years. We’re only four years into this. So we are, we’re the trendsetter we’re putting in the effort and we’re building these processes because we really care about guests, experience, and hospitality.

[00:18:34] And that’s a way of Dorsey sees the brand that we are developing. We’re building an outdoor hospitality brand. So working with our top CA campground partners like Hey away or thousand trails or ELs, which are other partners for us is a priority. I completely agree if that was actually one of my questions on my list was like, what are your hurdles for the future?

[00:18:59] Where do you want to [00:19:00] go? I think, there’s so much appetite for things like automation and streamlining the booking and check-in processes and stuff like that. From both the consumer and the campground operations side. I think those are great strategic goals to have.

[00:19:14] I argue, this is just, I’m just like balding this a little bit right now, but are you in a partnership or considering a partnership with existing booking engines or like spot tonight and or camp spot folks like that, that are doing online reservations really successfully, you mean that are doing online campground reservations?

[00:19:37] Yes. Yeah, great question. We do have a lot of advertising partnerships and agreements with campground booking sites, but in terms of full API integrations with those sites that are not currently on the roadmap for us, one of the things that we talk a lot about in our company is we don’t want to lose sight on the core [00:20:00] objective, which is our mission at the company level is how do we make memorable outdoor experiences accessible to everyone?

[00:20:09] So job number one is making sure that we do a rock-solid work around making outdoorsy aware to anyone, whether it’s a novice or an experienced outdoor traveler, making them aware of like how a marketplace works, search and find a book, something that’s easy, get a delivery. If you don’t feel comfortable driving.

[00:20:32] Understand, simple road trips so that you use the product more than one time. And if we can introduce them into the marketplace and funnel them through a really solid experience on how they can pick up and use and return a camper van, an RV, a truck camper, then that will drive the repeat business that we’re looking for.

[00:20:52] We want to make sure that we don’t miss on the objective of matching and renter with an owner, but that is job number one. And [00:21:00] then moving into how do we work through the pool, a campground booking lifecycle, and whether that’s through API integrations or whether that’s tighter promotions or programs or bringing them into the marketplace.

[00:21:15] And our booking engine is stuff that will work. And I understand like you absolutely have to stick with your core mission as you’re saying, but I feel like there are steps that like are down the road. Maybe there are a couple of years or longer. But I feel like there’s an opportunity here to work more closely with campgrounds to take that next step.

[00:21:30] And because yes, she rents a great RV from outdoors. You have good communication with the owners. Everything’s clean. Everything’s great. You enjoy your RV, but what about enjoying the campground or place you’re parked at? Because that inherently is going to have an impact on your perception of the whole experience, right?

[00:21:46] Yeah. That’s such a good point. You’re making Brian we’re all in bed together, right? Like the customer, the consumer doesn’t pull apart individual days or experience moments [00:22:00] from there, the totality of their vacation, their vacation is either one day, two days, or seven days. And. The pickup, the return where they stayed and probably also where they went and what they did to, it’s like, because they’re there, they’re measuring this travel option and vacation with other possible travel options, right?

[00:22:19] Oh, I can go to a city, I can stay in a hotel and I can do these five things. And there’s a cost yours desk. The concierge desk and hotel will tell me where to go. And it’s straightforward. Just goes back to the point on why partnerships for outdoorsy are so critical because we were, we’re not able to solve all of these things in one quarter or one year, particularly now, where we have so many new challenges that we’re all faced with COVID.

[00:22:43] We have to adhere to more stringent education and cleaning services and facilities. We’ve had to work out into do contact helix exchange for both the actual rental. And we also, in some instances with camp brands have to do that. We have to make sure that we are providing [00:23:00] timely information around whether or not the campgrounds.

[00:23:02] There are services available is the bullet. And there’s a hot tub open as laundry facilities open and making sure that information is part of the check-in or check-out process. So these are incremental roadmap initiatives that you are committed to working with our campground partners on.

[00:23:19] And, probably one of the things I hope that most came from partners would say about outdoorsy as a company is we came into this industry, unlike a Nuber right, quite famously, describes themselves as disrupting the category and wanting to replace the existing incumbents and the existing product.

[00:23:38] We never wanted to do that. And we didn’t approach the industry that way we came in and were like Koa RVIA thousand trails. Please come work with us. Yes. We’re like a new solution or new kids on the block here, but we want to partner with you guys and pull that 50 plus years of experience and how to do this well into some new [00:24:00] channels that we’re realizing through digital apps or site experiences that we can provide.

[00:24:06] So I, we’re here for the long haul. I think we’ve got really strong partnerships with those campground partners that I mentioned. And these are the things that the marketing, the product, and the customer service teams work on the weekend, month, over a month, the year. Okay. When I think you, and I know that’s the best way to proceed for business, right?

[00:24:25] Is step-by-step to do one thing, do it well, then move on to the next thing and do it well. And it’s really hard at least in my brain from an entrepreneurial standpoint. Cause I just want to do it all at the same time right now. And, but what you’re saying is that process is great. And I think there’s just so many paths that outdoors that you can go as they walk years and years ahead, that it’s going to be interesting.

[00:24:42] If it’s cool with you guys, I might, I would love to maybe throw a question out, you’re aware, a topic to discuss. So one of the things, that, we have a ton of respect for how difficult it is to plan and to execute in our worlds, right? Because we’re talking about physical [00:25:00] infrastructure and digital experiences.

[00:25:02] But when I think about campgrounds and innovation over the next, the next couple of years, I would love to, I’d love to ask what are some of the new product or service offerings that you guys are seeing? I’ll throw one out there to get the conversation started. It’s a crossover product for us.

[00:25:21] One of the areas that we want to work on is. How do we going back to the hotel concept, right? How do we work with campground owners and take a look at their utilization or their inventory and say, okay, if you have sites that are either not booked or can work or are booked infrequently enough that we can offer a product where we say to all of our owners, look if you’re if you don’t really want to manage all the key exchanges, you don’t want to go through the process of like multiple customers over time that you have to meet with and do an orientation and explain then [00:26:00] how do we work directly with campgrounds to say, look, we’ve got these owners that want to basically stick their product in your law for the whole season?

[00:26:07] Not for themselves to use, which I know is the product that came from SAP today. But truly. So then the campground has got guaranteed revenue. It’s guaranteed to book, so they can choose also how they want to balance out. Like we’re either longer, not even, it’s not even a long-term state, it’s like an ongoing rental stay, but like the UBIT is there.

[00:26:25] It’s like getting cabins for free. And then I was like what impact does that have on how you then think about what you need for staffing and how much free time you might have to work on new business initiatives while you’re still getting the utilization from your investment because during your summer months.

[00:26:40] So I feel like I’m in the Twilight zone because of this thumb list too, I was going to ask you if you had any examples where parks are doing this yet. I know for me as an operator, I think, if I’m sitting at 85% occupancy for, long periods of time and maybe only have a hundred percent for [00:27:00] three weeks out of the summer or so.

[00:27:02] I’m going to want to diversify those things without necessarily investing the capital to purchase rentals myself. So this is where I can see this being an incredible partnership between outdoorsy and then that facilitation with individuals who own only equipment. So I find it funny that you’ve asked that, but yeah, I, 100% think there is incredible opportunity there.

[00:27:31] We’ve got the operators, have the land and the connections and the 50th and the sewer and all those things. And you guys have the equipment. I think these partnerships are incredibly smart. I think there’s a definite appetite for a product like that. Yeah. From my perspective, go ahead, please.

[00:27:50] Jennifer. No, I’m more interested to learn. So I think from my perspective, and again, I’ve got some ideas that maybe Cara can refute as a former park owner. I’ve never owned a campground, that may or may [00:28:00] not work. But I think that we’ve already talked about the insurance things so that if we can communicate that to owners better, then that’s going to resolve a lot of the concerns too.

[00:28:08] I think what Cara said is correct, that people are willing to put these things in lieu of spending 30 to $80,000 on a cabin or whatever else. But how do I then as an owner, right? Speaking, how do I manage the quality? How do I make sure that some parks have a 10-year rule, right? They want the rigs to look well and nice.

[00:28:26] And how do I control what’s parked on my campground and when, and then is it worth my while? Because you’ve got tenants coming in out. How do I control those tenants? How do we make sure they’re not the 16 to 22-year-old party people who are going to drink and make noise all night and irritate my other camper on orders?

[00:28:42] So there’s a lot of stuff to unpack here. What’s my profit share. Is it worth my time? What am I making from it? Those kinds of things. Maybe Cara, can, I think there are lots of ways to address that stuff in the product packaging? There is definitely, I was about to I think there’s [00:29:00] obviously, the ability to, in my opinion, as an operator, I would expect in that type of scenario that included in the agreement is I’m going to obviously get to need to access the unit, make sure it’s clean offer any sort of add on stuff.

[00:29:16] And obviously, so the pricing model needs to compensate me for those that resource expenditure. And of course, I need to make money off of my site, otherwise, why am I doing this? But then there are also ways to potentially vet who’s coming through. I think if the agreement is mutually beneficial for everyone I get that those are concerns, but I don’t imagine anybody who’s willing to take something like that on is going to be unreasonable about writing up an agreement.

[00:29:45] That’s satisfactory to all the parties and, potentially also addresses things from the RV equipment owner side, where, now you don’t have to worry about that insurance policy covering your RV when it’s sitting in storage, because it’s in utilization all the [00:30:00] time. Or at least through the operating seasons, depending on where you’re located.

[00:30:03] There are definitely business benefits that come with having. Higher up occupancy all the time. Your turnover rates potentially are less, you don’t have units moving in and out as often, that stuff is really taxing both on the staff front and the infrastructure front, people pulling backing in and out, and the marriage breakup stuff.

[00:30:28] That’s really tough in campgrounds can also sometimes result in infrastructure damage and wear and tear on, on your property that, this less movement really restricts. So there are pros and cons on both sides. I think the fundamental is just going to require being really thoughtful about ensuring that all of the pertinent parties benefit from the agreements, it’s a great way to work together in mind.

[00:30:57] Yeah, definitely. [00:31:00] Sorry. I was waiting for you to start Jennifer and we’re on a leg. I was always going to I was going to riff on that a little bit. One of the things that I’m seeing is there a lot of like new entrance in the, I dunno, the glamping or I don’t know if that’s technically a campground space with the glamping space.

[00:31:17] There’s a lot of new entrants that are innovating maybe a little bit faster and perhaps potentially this is a way that some of the more traditional private RV rental companies could learn from or learn from in terms of how that’s working. I’ll give one example. Outdoors-y invested in, partnered with a company called collective retreats and they are a traditional glamping business.

[00:31:41] What we’re doing and that integration or that partnership is you can directly book glamping, stay at one of their properties through outdoors the site. But also we’re going to innovate that product to make the glamping, which is [00:32:00] like a tent. And then outdoor deck make that glamping station also equip a drivable.

[00:32:07] So a driver unit can stay on the premises. And so that is, that’s definitely one of the lead products that we have in terms of booking a vehicle in a campground that can have units there for the entire summer. So it can operate as a hotel room or in that vehicle can be moved and you can easily put a customer stay.

[00:32:29] Who’s just like popping in on the way onto another. And you’re able to like book those trips [email protected] and collective retreats as a company are already thinking about how do they build that into the widget on their website and landing pages. That’s the kind of work that we want to be able to do with camp Browns all across the US and Canada.

[00:32:53] I think BC tourism is is a site that we’re currently [00:33:00] integrated to do as well for booking stays. But we certainly haven’t made significant, we’re not available on all private parks all across the US yet. Yeah, it’s unfortunate that it’s still so fragmented specifically, but the kind of online presence of this industry and how booking and things work makes it difficult to offer solutions across the table.

[00:33:23] I’m hopeful and confident that we’ll start to see that our partnerships stuff on that front into the future. But I really love that. I love it. I’ve used this word multiple attempts, but the ingenuity behind just really maximizing the space and the tools each individual party brings to this table in a really mutually collaborative and beneficial way.

[00:33:46] It just does so many positive things, not just for our businesses, but then also for our consumers too. Then, I think I have a girlfriend who used to just rent RVs, peer to peer through [00:34:00] outdoorsy, and that was how she kept and they loved it so much. They bought an RV and I’m pretty sure now she rents her RV out on outdoorsy.

[00:34:09] Life cycle. The first thing that’s really interesting too, right? Not only do we have access to this means that this family that never camped before who’s now our being, because they were given access to the lifestyle, but they’ve also transitioned into, making some side, extra income while their RV sitting around and getting more folks it’s this exponential cool dynamic that I certainly think has contributed to the crazy market growth we’ve seen over the last couple of years.

[00:34:41] Yeah. It’s a fortuitous cycle and we see it a lot ourselves, Cara, in our business, and in all of our community meetups, we were our teams were in Southern Cal for, I think over the last three weeks. I think we did three or four owner meetings. Part of outdoors [00:35:00] commitment to building our brand is to really, as I said, is to not just work with partners, but to really work with our community.

[00:35:07] So we’re out there, face-to-face hosting meetups, where we bring owners in that area, in that region where they can network and meet other owners and our product leadership and our community team leadership leads these sessions as ways to understand what are the biggest problems that we have to fix in the product, whether it’s the website or the app experience or what our new product innovations and ideas.

[00:35:30] And one of the things that came up a lot particularly in Southern California, when I say a lot, more, so this year than what we saw before COVID is brand new people coming to them that really had just rented on the website and started thinking, wait a minute, if my travel options. Are becoming either, not within my comfort zone, meaning airplanes and hotels don’t really want to be in a hotel with, hundreds of people or an airplane.

[00:35:57] If my channel options are coming limited, I’m [00:36:00] starting to think about spending more time outdoors in a quality way, whether it’s a short trip, a day trip, or a week-long trip. And so now they’ve rented one. So they’re thinking, maybe I’ll buy a vehicle myself so that I can use it when I want to not pay for that.

[00:36:14] And then figure out how I could do a couple of rentals, even if I don’t want to commit to trying to scale a little small business. And so they’re trying to figure out how to at least monetize the unit they bought. I don’t have the exact shipment numbers, but I think it was, I know it was double-digit shipment growth.

[00:36:31] And so what we know is going to happen is that those owners. Buying a recreational vehicle is probably the second most expensive purchase that they’ll make within their household or their lives. The second to mortgage and their loan payments are probably around $600 a month. And when that starts to set in and they realize that life is still as demanding as it always was, you don’t have a lot of time to use these things and to go out that by year three [00:37:00] or two or three they’ll realize, wait a minute, I thought that I was going to use this like every weekend and actually I’m not.

[00:37:06] So that realization has said again, and outdoorsy is just a perfect solution, right? It goes back to like we have, we serve two main customers, the owner, and the renter, but now there is this like consumer that is starting to dabble in with a little bit both. And I think a lot of that has been brought on for sure.

[00:37:24] If I, how the landscape of our travel choices just changing so rapidly and also. How the world is just going back to a simpler life. I think that’s one of the macro themes in the world today that people are realizing there’s a lot of chaos and where we can realize calmer or happiness in our world is going back to simple things in life and things like family togetherness, basic meals fewer items.

[00:37:56] And obviously what outdoorsy and [00:38:00] what parks and campgrounds provide is the doorway to those options. Absolutely agree. I, yeah, I think there’s so much, the potential for obviously like I mentioned already, there’s been huge impacts on the market already, but I think there’s a ton of potential for the kind of model.

[00:38:23] Afterwards, he works to really continue to impact for industry. And like you said book trips, then take them and along are gone for and all of those things is a huge shift and I’d love to see it well. So let’s talk about this from an entrepreneur perspective, right? For a second, going back to your question about how do you get together with campgrounds care is right there.

[00:38:42] They’re fragmented and everybody’s got a different online reservation system. Everybody’s going to have different preferences of who they want and who they do. So I think from a scalability perspective and this is just my opinion. Of course, you can shoot me down if I’m wrong, but I would say that you, your quick path to tying that all together from an urgency [00:39:00] standpoint is to elevate and continue those deeper partnerships with the KOAs with the thousand trails, with the people who are large software providers.

[00:39:08] So I’m just going to pick on camp spot. Cause we have, Casey is a regular guest on the show, right? But to be able to integrate those with API APIs, into your booking system, to where maybe if you, if I’m a Koa owner, I’m going to go into eating camp and I’m going to say I’m going to tick a box that says, yes, I want my whatever rentals pushed to outdoors here.

[00:39:25] What am I? Can’t brown pushed-out doors. And then that unlocks a whole series of preferences that says, okay what do you want from outdoors? You will only guess between these ages. I want them to have this insurance. I want them to know that my quiet time is this period or whatever. And then that pushes to outdoorsy.

[00:39:40] And then from a consumer standpoint, when they’re reserving, they’re looking at reserving a vehicle in Phoenix, Arizona, right? And it’s just going to spit out here’s a list of campgrounds in Phoenix, Arizona that are participating from outdoors and these are Koa and these are camp spot and these are a thousand trails and whatever.

[00:39:54] And then you can filter that by what it automatically maybe filters it based on the age range of the camper who was trying to [00:40:00] register. And that’s your quick way to scale. And if you it’s convenience, you know that Jennifer, if you can make something more convenient for somebody, they’ll do it all day, every day, Yeah, absolutely.

[00:40:10] And one of them, one of the big initiatives and driving ease of use and convenience are big relevant to being excellent on mobile and outdoorsy is leading the way in terms of the mobile app. And our mobile experience is perfect. Not just for the before the trip or the booking of the vehicle, but also for on-track.

[00:40:32] So as you guys know, many things can go wrong on an RV trip. And I always like to talk about embracing that I don’t like to be the brand that tries to come across as picture-perfect. Whether it’s in our social or whether it is the way that our customer service agents talk to our customers or even the way that we think about it.

[00:40:51] The part of the beauty of this product and that the experience of the travel experience is there are mishaps along the way and problems and yes, the [00:41:00] family, the couple or the person complaints about it, and, oh, you’re just, your patients are going through the roof and you’re annoyed and it’s a difficult thing, but more times than not, it ends up being the story that gets told around the table or the dining room table for 20 years.

[00:41:16] And it’s like I seriously if we don’t have our memories in our stories from our family some of the best moments what do we have? Sorry, my little Siri, I guess thought I was talking to her. I hope you guys can still hear me, but going back to the point of ease and convenience that is that, that’s why we tackle being, that’s why we tackle staying ahead.

[00:41:37] And making sure that we have 24 7 customer service agents. It’s why we have an in-house claims department. I think I talked a little bit about that before we don’t just outsource our insurance or claims management or even the build of the products to other third-party insurance companies.

[00:41:56] We build those products ourselves and we make sure that we have [00:42:00] agents that respond and maintain and resolve issues on both the owner and the venture side, like customer service and being available through all of the lifecycles of the journey that pre-booking, that booking the key exchange, the post-trip is the customer life cycle and the needs of the customer that we spend most of our time working on.

[00:42:20] I just need convenience on steroids here. So here’s what I need. I need a fleet of corporate-owned outdoor. Premium. You’d like, they’re the best RVs you can get. I need to go outdoorsy. I need to choose my campground, choose my rental, and then I need to have it self-drive itself to my driveway and pick me up.

[00:42:38] And then if there’s any mishaps or any problems along the way, if there’s a maintenance issue or whatever automatically like Rosie from the Jetsons comes out of a little pod inside the RV and just fixes everything magically for me and then goes away and I don’t have to worry about it. So I don’t know how close that is on the roadmap maybe a year out.

[00:42:58] Yeah, I think let’s [00:43:00] see if I can let you guys back up again. Oh no. Oh good. You missed that. That was the least important part of the whole yeah. What a waste of time. No, I do think, we’re going to have interesting technologically advanced ways, to impact this industry going forward. So as much as I poke fun at you, Brian.

[00:43:18] You’re not wrong. I think we’re going to see that stuff continue to shift. I do really, maybe my dreams are more, are a little more grounded than yours, but I can foresee, as somebody who used to operate a campground, a fundamental kind of easy, a simplistic business model where you just allow outdoorsy or a peer-to-peer provider like this to really handle most of the logistical stuff for you.

[00:43:46] And you just have the sites there and, there are ways to partner up that could be. Translate into a really interesting business model. That’s the thing like we’re talking like the maintenance thing, obviously, a sky-high, right? But seriously, when you’re talking about [00:44:00] self-driving vehicles that are coming, like these things are like that seamless, right?

[00:44:04] If it can if I can specify here’s the five guests and friends and family members, I want to go with me. Here are the addresses. They live at click a button and outdoors, eat, pay an extra fee. It picks me up then goes to my friends, then drives to the camp brown, then whatever sets everything up, then I’m just, I’m having an experience and I can go camping and it’s convenient.

[00:44:22] And it’s that’s coming probably not next year from outdoors, but maybe three years from now. You know what I, and thanks guys for sticking with me there. I lost my Cory, tried to get in on our live stream conversation here. She can be a little annoying at times that feels right, but I’m not.

[00:44:44] You guys might have to catch me up on some of the, if there was a question there, I didn’t answer, but I wanted to go back to this, like full through the line experience that we’re all aiming to achieve and talk about timelines for that, [00:45:00] because I know that we are diligently working on our priorities around how do we make a search and find and book plus any mishaps that go along with the booking all online, all real-time, all the same on desktop and mobile, we have some really solid API integrations in place today.

[00:45:24] But those are so for example, with rec.gov or tourism VC or vacation renter. So we’ve got a lot of those sites, but today. That just allows all of our inventory to be available on those sites. So if people are surfacing or looking or searching or looking for campgrounds on breck.gov, for example, like state parks, and you’ll be able to see what available inventory, whether it’s trailers for hunting or fishing or class fees or fifth wheels for delivery are available like within a 50 or a hundred-mile radius of where you’re looking like that’s a great [00:46:00] user experience.

[00:46:00] That’s really good for our business and Caribbean district, right? Because most people usually start with where, what do I want to do and where am I going? So that’s it’s a very valuable API integration for us. And then on the campground booking side, working with the campground partners is on our roadmap for next year.

[00:46:18] And I wonder if we all want to, it feels like Brian might have led the pack here in forecasting, what year this will be available for every.

[00:46:27] You missed you miss what I really said. And that was the fleet of a fleet of corporate-owned, outdoors, premium vehicles, that have self-driving capabilities and could pick people over at their house and everything else. So I promised that I only promise that next year for you. So you have some time let’s get Elon Musk on this in this conversation next time because I would expect that he is working on self-driving cars.

[00:46:50] Although seeing that let’s just let’s not divert him from the more important task. And that is bringing these satellite wifi [00:47:00] stations down below because wifi is a core requirement for a whole new way of consumers for us. And right now I think a lot of the campgrounds work off of, 5g networks maybe, but there are some improvements to be made to make wifi and.

[00:47:17] When you unlocked when you unlock the real power of Starlink in a year or two, yeah, that would be game-changing. It is it’s the current day challenge, right? The current day challenge is campgrounds are the supply constraint. And depending on how you look at campgrounds, some consumers are saying it’s not even just the inventory that’s available, not available, or that national and state parks are getting booked out earlier.

[00:47:41] But actually it’s what kind of inventory do I want? I want to be able to stay in a gate, great campground with a certain expectation for connectivity or wifi or internet accessibility. Plus then some of the amenities like that. That’s the piece of the puzzle that we all want to be working on.

[00:47:59] But we [00:48:00] really should have LM muscular show, can you make that happen now that I’m thinking about Elon Musk? I feel like outdoors, he could build a fleet of like rocket controlled, like convertible transformer RVs that can go to Mars and deploy a camper. And you can camp on Mars for the weekend and come back.

[00:48:16] I feel like you and Ellen could work together on that two years. Probably. Yeah, no pressure, Jennifer, no pressure on your roadmap. I think it’s, it’s tough to, and I know that’s crazy, but like that will happen in 20 or 30 years. To be clear, you will be able to go camping on Mars. I hope I’m on the ground before then.

[00:48:35] I don’t want to go to Mars. Anyway, I think it’s back to your question, Jennifer, specifically about timelines for that stuff. I, I. I do think it’s coming. I think we have some work to do on the partnership kind of integrations front that breaks down some maybe proprietary barriers and things like that and do that stuff in better ways to facilitate that.

[00:48:58] But I’m excited [00:49:00] to see where it goes. There’s an obvious kind of need for it in the market. And I think those that embrace that and build it and do the work to get it off the ground and going will be the victors here. Those that kind of lagged behind might end up struggling without it down the road.

[00:49:17] So I’m excited. I’m hopeful in the next, oh, I hate to say five years, that feels like a long time. That’s me there’s a lot. There’s a lot of work that we have to do. Five years, to come, it’s a commitment to improving the product, experience that even a faster rate than what we built today. I think we’ve done a fantastic job building outdoorsy that is underpinned by these like insurance products.

[00:49:44] We’re also looking at launching financial services products that help RB owners with the cost of their loans or cash advances to be able to buy second or third vehicles so that they can better [00:50:00] manage what it costs them to maintain vehicles and offset that with the income they’re earning by renting them like these are reasonable challenges to take on.

[00:50:09] Our company has always prioritized the RV owner or the business owner. That’s why we built a wheelbase, which is software specifically cater to mid-sized rental companies, where they can run their fleet of vehicles on the platform. That’s why I said, we looked into insurance and financial services products.

[00:50:29] So we have I think a lot of exciting products that drive a ton of financial and just enjoyment value for consumers. But it’s just impossible to not also find yourself thinking about new expectations because of what the world is providing us with younger people, being more interested, more people being interested in it or travel.

[00:50:51] And like we had to figure out how we make these amazing experiences. But you will. And that’s how that’s why you’re going to survive over other people. It’s [00:51:00] people like me, people like you, there’s like dozens of other people in the industry, to be clear, just the two of us on the show Cara pushing CCRC forward associations, things like that.

[00:51:08] Darryle doing whatever. No, I’m just kidding. Darryle does all kinds of stuff with Modern Campground and the technology there. And so just that we all know I don’t know what the stat is. I read at one time, right? Jeff Bezos used to say it all the time. Like the average company big or whatever lasts what, 60, 70 years or something.

[00:51:22] And IBM’s a dinosaur at 90 because they don’t innovate. They build, and then they stop for whatever reason. And so the people that keep pushing forward are gonna be the successful ones. Can I get some fast feedback from you guys? Or just spend a minute talking about what are your impressions of the outdoorsy brand?

[00:51:40] What stands out as important or things for us to think about.

[00:51:49] You guys are doing such an incredible job. It’s tough too, I really appreciate that. You touched on things like, not giving or giving off a perception [00:52:00] that everything’s perfect and hunky-dory all the time. Those things are incredibly valuable. I think, all your fundamental, like image imagery, marketing stuff is beautiful and simple and just conveys the lifestyle.

[00:52:14] I really think the biggest kind of hurdle is that working to get the, to defragment that the online kind of digital automation stuff, which obviously isn’t all on your shoulders. It’s, there are lots of working cogs in that machine that are going to have to function together.

[00:52:33] I think fundamentals like breaking down perceptions, maybe with 10 kroners and things like that are really vital to expanding because you can expect then, as you’ve demonstrated this level of integrity and trust and innovative ability to provide products that solve their problems, I think campground owners are getting more and more receptive to this shift in the market.

[00:52:59] So you’re [00:53:00] already addressing a lot of those issues. I think, continuing down that road is going to be valuable just to keep access to more and more site inventory. They’ve got spots sitting empty, sometimes let’s fill them. And I think this is a great way, to be able to do that.

[00:53:12] So I feel like that’s probably my biggest between the defragmentation of the booking online stuff. And. Close partnerships with campgrounds, which, it sounds like you’re already addressing, I think you guys are doing great work. Thank you for the feedback. I value you guys as contributors to like what we, what areas that we’re doing well, or what areas that we should spend more time with.

[00:53:40] Everything is the convenience aspect, right? And we’ve talked about from the guest perspective, how you can close that loop with campgrounds, right? But it’s also from a campground under the perspective of convenience. Kara briefly touched on, right? It’s, there are so many companies that come in and try to disrupt the industry that disappears after a year because they either try too hard or don’t know what they’re doing or [00:54:00] overshoot, whatever they’re doing.

[00:54:01] Like it’s clear outdoors, easier to stay, right? You’ve already, you’re already solidified your consumer base. And now if you can build that trust with the campground owners where they believe that the outdoors, the platform through it’s, whatever we talked about from the consumer side is going to make things easier on them, on their lives, make them be able to manage fewer sites or clean fewer RVs, or do whatever and make more revenue from it.

[00:54:23] Then that’s going to slowly close that loop and it’s going to make it more convenient for them to work without dorky to fans there, their customer base market beyond. And that’s a fundamental thing for campground operators to wrap their brains around. Is it your ability to now market to 60% of the population instead of 30 or however many people own?

[00:54:49] Our HES is so incredibly valuable to our bottom line. It’s here. Here’s your marketing slogan, the OTA that pays you.[00:55:00]

[00:55:05] Yeah, no, I think campgrounds are seeing this stuff. It’s a parent, by how successful outdoors he’s been, that obviously there’s a willingness to have their rental units in, in properties around the continent. I think that’s only gonna continue to grow. And outdoors is doing a great job demonstrating, incredible reputation and.

[00:55:25] Great, innovative problem-solving skills that address all this stuff. There are great opportunities here, I think for product partnership, and I’m really excited to see where it’s going to go. And as we covered before, it’s just guarding your reputation, right? It’s you’re doing things the right way.

[00:55:43] We talked about briefly step by step, do one thing. And then move on to the next thing. And if you continue to do that, you’re going to continue to guard that reputation and you’re gonna continue to build it. And you’re not in your everybody’s going to trust you more. Absolutely agree. I would. I love to imagine a world truly where people [00:56:00] just have more time spent outdoors, or at least are not hindered or feeling like the outdoors isn’t available to them because they don’t have expert level skills in a certain outdoor activity.

[00:56:13] It’s just so good for family relationships for just clarity of your own mind and thoughts. And I think it helps us. Help each other, be nicer, be calm or reset focus on the fundamentals of life that make communities stronger, anything that outdoors they can do to get more people believing that it’s easy and it’s straightforward.

[00:56:36] And we continue to improve on that experience is, why we get up every day and the job feels better product than think. All right. That would have been the provision for the show, but I have to add one more thing. I just have to ask this for Darryle sake, right? Because Darryle is in the Philippines, which is how many islands Darryle 700 plus 700 plus.

[00:56:58] Maybe this is three years [00:57:00] down the road for outdoors, this roadmap, but we need some kind of helicopter RV that can bring camping to the Philippines for Darryle. I don’t know the person for that. Yes. Yeah. We’ve already discussed how she’s going to, she’s going to build the corporate RV fleet.

[00:57:15] That’s autonomous and has Rosie come out and clean it and fix things like I’m promising things for you. I apologize, Jennifer, but yeah listen outdoorsy is a global marketplace so that we all are questioning. What does global travel look like and how do we define it these days? If you will find outdoorsy vehicles.

[00:57:40] So you’ll find inventory on outdoorsy.com in, I think it’s 14 countries now. So you will, you could find in book and ran to camper van in England, France, Germany Australia, Canada, for more. Thank goodness. This is actually a Thursday was technically and [00:58:00] founded in Canada. A story for another time guys, but we are in many countries and there’s some really interesting, there’s some pretty interesting statistics around the growing popularity of camper van or RV use in countries like China and Japan.

[00:58:18] Look, mobility is a big trend. And I think we’ll find it’s more exciting you on how we think about mobility and just RV travel versus what typically is today in us. We talk a lot about the RV lifestyle, which usually denotes or means like retirees that move into an RV and now live in the RV full time or most of the time, what we think of this definition of RV lifestyle and when I’m trying to promote, or what our company is trying to build is actually more of a, one-off regular use for [00:59:00] thinking about these vehicles and different ways, whether it’s.

[00:59:03] Living in the RV for three months of the year, cause you’re doing a sabbatical, whether you’re thinking about a new way to work and live, I E you have a house, but like you’re going to maybe visiting customers or traveling in your region would, and your ability to have wifi and work remotely because your company has now allowed it is another use more broadly outside of the core stereotypes allows us to think for use in travel in other countries as well.

[00:59:32] I’ve got best friends that still live in Perth and Melbourne, and I’ve got friends that live in England. And when I go over to visit them, why wouldn’t I also consider a road trip to tour around New Zealand or to go to the Cotswolds in England, that we were just New York on some business. And my girlfriend was having her 50th birthday party.

[00:59:56] So we rented the was actually, it was a conversion. Next [01:00:00] time, we’ll read probably something a little bit nicer in New York in the summertime. I feel like you go for a work trip and then you’re like, Hey, I’ll just pop down the road and I’ll pick up a vehicle there because you know that these things are options.

[01:00:12] So I think the world is going to think about mobility differently and we will start to tear down some of the stereotypes of the American RV lifestyle and travel and picking up vehicles. And. Yeah and that’s the point like this is the reason I bring up these things for conversation. Not because they’re realistic or because I’m actually serious about creating, flying RVs in three years.

[01:00:33] But it prompts that discussion of there is a global growing audience and we’re seeing this, your Modern Campground where like Darryle can speak to we have trouble finding camping. RV articles from Africa or South America, but there is like mark has got a Facebook group and he’s a regular guest on the show.

[01:00:48] Like we had somebody talk about their campground and ask questions in the group and in Argentina Patagonia. And so this is growing everywhere. And so like Jennifer said if we can think outside the box, and of course, this isn’t helicopters and [01:01:00] stuff like that. But imagine like an island in the Philippines voted to camp, like the whole island is a campground and maybe it’s a fleet of outdoors-y rentals there, that people get to by boat from all 699 other Philippine islands. Just think outside the box of ways you can bring this global camping experience to people and it’s going to change so many lives. This requires awareness, right? Like it’s amazing. We’ll think that kind of know, but I always have to remind myself I wasn’t into the RV lifestyle before starting this company.

[01:01:27] What drove my interest was how do I not spend the next 20 years of my life working under fluorescent lights and. And so I dug into it and we found our way. So it’s whatever we can do you know, I don’t mean to sound very, self-promotional here, but I do think it’s going to provide a great service.

[01:01:45] So it’s Hey, you don’t have to be into the lifestyle. You don’t have to buy one and risk the 60 grand. You don’t have to use it all the time. You could try it once and never use it again for a couple of years. There are lots of options, but check out the site, [01:02:00] connect with an owner, give it a go.

[01:02:01] Even if it’s a delivery for a weekend. Awareness is key. Totally. And the other thing too, like Cara I mean from a campground owner perspective, right? You’re buying cabins. We talked about saving money buying cabins, but what if you just buy your own fleet of RVs and then put them all on outdoors?

[01:02:15] Okay. So what I’m saying, that’s a great business model. In my opinion, what am I all on, on the doors? I don’t got to do any advertising. I don’t need a website to sort through reservations and do all of that. Yeah, wait a minute. You still need a website. I’m a mom. I’m the marketing guy over here. You said no.

[01:02:32] A website with a booking engine built. Oh, sorry. Outdoorsy really just would solve that fundamental kind of problem and streamline a lot of that stuff. There’s no it’s the ability to step outside the box, which I think is incredibly valuable. And maybe it wasn’t available to us five or 10 years ago, but, utilizing the tools that exist now, like outdoorsy, that’s a no brainer to me.

[01:02:59] If I [01:03:00] could buy some property and wanted to run another campground, I absolutely would consider it. Trust is the key. Just like you were saying, Brian, that’s there’s a lot of new companies that are jumping into the game right now, because of course, outdoor travel is in, in its hay day.

[01:03:15] And everybody is looking to these options because they’re inexpensive, they’re convenient, they’re safe for social distancing. And so you got a lot of new players that are jumping into the space, but there are also many things that can go wrong. In terms of ID verification or, checking and confirming for fraud or having the security to know that the company will back you in the case of cleaning to roadside assistance, et cetera.

[01:03:44] It is the, it’s the DNA the marketplace for us, that’s why we like to refer to ourselves as the most trusted marketplace. And yeah. This conversation has been awesome in terms of reminding me of some of the ships and the tracks that we have laid down. I think we’ve got the right [01:04:00] vision and I’m excited by the future.

[01:04:03] Cool. Yep. So am I all right, listen, I love you all, but I have to go to Jasper and all that and it’s over already. So thank you, Jennifer. Really appreciate you joining us, looking forward to continuing a conversation. Hopefully, maybe we can have you on a future show. Maybe update us on what outdoors is doing.

[01:04:18] Some of the progress of this stuff. Darryle Cara, thank you. As always for joining us just a reminder. We are this video slash audio will be available as a podcast and on all the major platforms shortly thereafter. I’m gonna try to do it for you here. Spotify, Apple, Google podcasts, all those kinds of places.

[01:04:32] You can watch it on an MC Fireside Chats dot com or any of the Facebook pages that we have access to. So appreciate you guys. Thank you again. And we will see you next week. Doing what Cara, what are we doing? Oh my gosh. You’re putting the, I tell you an email. I always do this at the end of every show. You should be thinking about that.

[01:04:50] I will ask people to follow outdoorsy on Instagram because it’s a great way to stay connected to good ideas for Rochelle. [01:05:00] Yes. Perfect. And let’s connect Darryle and Jennifer too. Cause I feel like Modern Campground could be a way to bridge. Maybe that gap between the industry too. Jennifer, you have some people who would work on that.

[01:05:09] All right. Take care guys. We will see you later.

[01:05:14] [01:06:00]

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MC Fireside Chats
Hosted By

Brian Searl
Cara Braeutigam